Status: Active
Sector: Retail Tech
Industry: E-commerce Analytics, Artificial Intelligence, Digital Marketing
Summary: Mindsite helps e-commerce companies by monitoring and analyzing market data such as product availability, price promotion strategy, product content and brand awareness to boost their sales and profitability.
Company Overview: Founded in 2019, Mindsite delivers insights on pricing, availability, content accuracy, and review analysis to e-commerce brands. It operates in Turkey, Europe, and the Middle East. Mindsite is a startup providing data analytics services specifically for e-commerce platforms. It aims to help brands make data-driven sales decisions by offering a wide range of analytical services.
Business Model: Mindsite operates on a subscription-based model, providing companies access to data reports and analytics services through their platform. It also offers customized data integration systems.
Product & Services:
- Price Analysis: Monitors product availability, pricing changes, discounts, and delivery options.
- Visibility Analysis: Evaluates product visibility in search results, category pages, and sponsored content.
- Content Analysis: Reviews average ratings and user-generated reviews for product feedback.
- Rating & Review Analysis: Analyzes the average rating and popularity of customer reviews.
- Location-Based Analytics: Tracks product stock levels, availability, and location-specific data.
- E-Retail Media: Manages paid advertising areas, banners, and campaign pages to enhance marketing efforts.
Key People:
Ali Göksu Özkan: CEO
Hakan Utku Özdemir: CTO
İsmail Arapzade: COO
Investment & Growth Information: Mindsite raised $1.9 million led by İş Bank’s Maxis Innovation Fund, aimed at expanding into European and Middle Eastern markets and enhancing their product range.