Status: Active
Sector: Web3, Marketing
Industry: Customer Loyalty and Retention, Gamification, Engagement
Summary: ELYT is a new generation loyalty and marketing platform that aims to bridge the gap between the traditional world and the blockchain world, enabling the easy creation, distribution, sale and conversion of digital assets.
Company Overview: ELYT is a technology startup focused on customer loyalty and engagement. It offers loyalty programs with a modern twist that enable brands to build deeper relationships with their customers. ELYT’s business model is based on selling personalized solutions that enable brands to create emotional connections with their customers. It offers unique solutions by combining collectible cards, a 70-year-old industry worth tens of billions of dollars, with the innovative technologies of the digital world.
Business Model: The revenue model is based on brands increasing customer loyalty and supporting long-term success through direct sales and promotions through digital collectible cards and related gamification techniques.
Product & Services:
● Digital Collectible Cards: Limited digital collectible card creation, packing, distribution, selling and transformation of them for other digital assets.
● Gamification Elements: Customer engagement via social media integration or rule based interactions can be used to distribute limited digital collectible cards or packs including different amounts of cards. Creating collections by collecting digital cards and redeeming those collections to get digital or physical offerings is a new and unique way for a customer loyalty program and creating a high value digital engagement.
● API Integrations: Easy integration with existing loyalty programs, third party web sites or mobile applications.
● Tokenization Engine: Digital assets created on ELYT may be converted to tokens on EVM networks as ERC-721, ERC-1155 or ERC-20 tokens by users or utilizing the API functions. They can be transferred between platform users or to related Web3 wallets.
● Custodial Web3 Wallet Engine: ELYT has an internal EVM compatible Custodial Web3 Wallet service. This service may be used to store Tokenized Assets on ELYT on behalf of users. Users may deposit EVM compatible tokens to their wallets and utilize them to bid or buy digital or tokenized assets on ELYT internal Marketplace.
● Marketplace Engine: ELYT has an internal marketplace engine which can be used to list, sell or bid digital or tokenized assets on ELYT. Different commissions rates (by Platform, by Creator, by Owner) may be set independently to create secondary profits on the ELYT Marketplace.
Key People:
- Ahmet Usta: Co-founder
- Mesut Çevik: Co-founder
Investment & Growth Information: ELYT received investment at a valuation of 8 million dollars in an investment round led by Finberg. This investment will be used to support growth and software development.